Online ‘KOREA SALE FESTA’ for foreign customers

– Participation by 8 global shopping malls in Korea and 28 popular local shopping malls in 18 countries –

□ For 2017 KOREA SALE FESTA held from September 28 to October 31, the Ministry of Trade, Industry and Energy (Minister Baek Woon Gyu) hosts an online special discount event targeting foreign customers.

< Overview of the online special discount event for foreign customers >

 ◈ Date : Sep. 28 – Oct. 31 (during KOREA SALE FESTA), the event period varies depending on the participation of shopping malls

◈ Participants: Major global shopping malls in Korea and popular local shopping malls overseas

◈ Event homepage : www.koreasalefesta.kr

◈ Host: Korea Chamber of Commerce & Industry / KOTRA

◈ Sponsor : Ministry of Trade, Industry and Energy / Korea Post

□ The promotion is participated by 8 major global shopping malls in Korea including Gmarket and 28 popular local shopping malls in 18 countries, including RAKUTEN(Japan) and LAZADA(Vietnam)

* (Korea) : 8 companies including Gmarket, Lotte.com, Shilla Online Duty Free Shop, KMALL24 etc.

* (Overseas) : 28 companies in 18 countries including RAKUTEN(Japan, No. 2 in the industry), Flipkart(India, No.1 in the industry), LAZADA (South East, No.1 in the industry), Ebay(Australia, No.1 in the industry), Wildberries(Russia, No.1 in the industry) etc.

 ㅇ For the official homepage of KOREA SALE FESTA, a separate page will be prepared in each language including languages of Southeast Asian countries(Vietnamese and Indonesian), and participating companies will also promote quality Korean products targeting overseas customers through their own main banner advertising, SNS communication, and a separate promotion page(e.g. Korea Pavilion).

* Language support : English, Chinese(simplified and traditional), Japanese, Vietnamese, Indonesian

ㅇ In addition, each participating mall offers attractive discount promotions for foreign customers, including special price items, coupon events, free shipping, buy one get one free events, etc.